Editing Innovation Management for Global Competitiviness
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* '''[[w:Trend#Culture|Cultural trend]]''', a measurable change in behavior that develops among a [[w:population|population]] of individuals. | * '''[[w:Trend#Culture|Cultural trend]]''', a measurable change in behavior that develops among a [[w:population|population]] of individuals. | ||
:: As opposed to [[w:fads|fads]], trends are usually longer lasting and indicative of a broader cultural shift. While trends can result from technological change (the Internet and cellphones facilitated home-offices and flex-time, for example), the reverse is more common, as exemplified by the broad adoption of green technologies in response to a widespread cultural embrace of environmentalism. ( Wikipedia ) | :: As opposed to [[w:fads|fads]], trends are usually longer lasting and indicative of a broader cultural shift. While trends can result from technological change (the Internet and cellphones facilitated home-offices and flex-time, for example), the reverse is more common, as exemplified by the broad adoption of green technologies in response to a widespread cultural embrace of environmentalism. ( Wikipedia ) | ||
[[Category:Marketing specialization track]] | [[Category:Marketing specialization track]] |