Editing Nonprofit-markkinointi
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=== Planning the graphical image === | === Planning the graphical image === | ||
* Light eminating from a screen is expressed within the [[w:RGB color model|RGB color model]]. Combining all three lights; | * Light eminating from a screen is expressed within the [[w:RGB color model|RGB color model]]. Combining all three lights; Red, Green and Blue gives white light. | ||
* Color printed on paper is usually expressed within the [[w:CMYK color model|CMYK color model]]. Combining all colors; | * Color printed on paper is usually expressed within the [[w:CMYK color model|CMYK color model]]. Combining all colors; Cyan, Magenta, Yellow gives an impure black. The 'K' represents the black ink used to make pure black and grays. | ||
* For consumer to perceive same color in [[w:print|print media]] and [[w:display device|display device]] one must match RGB lights to CMYK colors and CMYK colors to RGB lights | * For consumer to perceive same color in [[w:print|print media]] and [[w:display device|display device]] one must match RGB lights to CMYK colors and CMYK colors to RGB lights |