Business-to-Business Selling and Sales Management: Difference between revisions

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Course code: MAR3LF003
Course code: MAR3LF003
Teacher: Seija Bergström
Teacher: Seija Bergström


== B2B Selling and Sales Management - Session 1 ==
== B2B Selling and Sales Management - Session 1 ==
* '''[[w:Sales management|Sales management]]''' is a [[w:business|business]] discipline which is focused on the practical application of [[w:sales|sales]] techniques and the management of a firm's [[w:sales operations|sales operations]]. 
::: It is an important business function as [[w:Sales (accounting)|net sales]] through the sale of [[w:Product (business)|product]]s and [[w:Service (economics)|services]] and resulting [[w:Profit (economics)|profit]] drive most commercial business.  These are also typically the goals and [[w:performance indicator|performance indicator]]s of sales management. ( Wikipedia )

Revision as of 10:11, 23 January 2015

Course code: MAR3LF003

Teacher: Seija Bergström

B2B Selling and Sales Management - Session 1

It is an important business function as net sales through the sale of products and services and resulting profit drive most commercial business. These are also typically the goals and performance indicators of sales management. ( Wikipedia )