2,925
edits
Marketing: Difference between revisions
→Creative Corporate and Marketing Communication - Week 2 - Integrated marketing communication: including the w:storyboard#See also section __manually__ here coz it's useful and in the right order
(→Creative Corporate and Marketing Communication - Week 2 - Integrated marketing communication: including the w:storyboard#See also section __manually__ here coz it's useful and in the right order) |
|||
| Line 341: | Line 341: | ||
* '''[[w:Advertising|Advertising]]''' is a form of [[w:marketing|marketing]] [[w:communication|communication]] used to persuade an [[w:audience|audience]] to take or continue some action, usually with respect to a commercial offering, or political or ideological support. ( Wikipedia ) | * '''[[w:Advertising|Advertising]]''' is a form of [[w:marketing|marketing]] [[w:communication|communication]] used to persuade an [[w:audience|audience]] to take or continue some action, usually with respect to a commercial offering, or political or ideological support. ( Wikipedia ) | ||
::: In Latin, ''ad vertere'' means "to turn toward". | ::: In Latin, ''ad vertere'' means "''to turn toward''". | ||
::: Commercial advertisers often seek to generate increased [[w:consumption (economics)|consumption]] of their [[w:product (business)|products]] or [[w:service (economics)|services]] through "branding", which involves associating a product name or image with certain qualities in the minds of consumers. ( Wikipedia ) | ::: Commercial advertisers often seek to generate increased [[w:consumption (economics)|consumption]] of their [[w:product (business)|products]] or [[w:service (economics)|services]] through "branding", which involves associating a product name or image with certain qualities in the minds of consumers. ( Wikipedia ) | ||
| Line 349: | Line 349: | ||
:::* A '''[[w:storyboard|storyboard]]''' is a graphic organizer in the form of [[w:illustration|illustration]]s or [[w:image|image]]s displayed in sequence for the purpose of [[w:Previsualization|pre-visualizing]] a [[w:motion picture|motion picture]], [[w:animation|animation]], [[w:motion graphic|motion graphic]] or [[w:interactive media|interactive media]] sequence. ( Wikipedia ) | :::* A '''[[w:storyboard|storyboard]]''' is a graphic organizer in the form of [[w:illustration|illustration]]s or [[w:image|image]]s displayed in sequence for the purpose of [[w:Previsualization|pre-visualizing]] a [[w:motion picture|motion picture]], [[w:animation|animation]], [[w:motion graphic|motion graphic]] or [[w:interactive media|interactive media]] sequence. ( Wikipedia ) | ||
::::::'''See also''' | |||
::::::** [[w:Animation|Animation]] | |||
::::::** [[w:Filmmaking|Filmmaking]] | |||
::::::** [[w:Graphic organizer|Graphic organizer]] | |||
::::::** [[w:Previsualization|Previsualization]] | |||
::::::** [[w:Pre-production|Pre-production]] | |||
::::::** [[w:Screenplay|Screenplay]] | |||
::::::** [[w:Screenwriting|Screenwriting]] | |||
::::::** [[w:Script breakdown|Script breakdown]] | |||
::::::** [[w:List of film topics|List of film-related topics...]] ( [[w:storyboard#See also|Wikipedia article on storyboard see also section]] ) | |||
== Successful Event == | == Successful Event == | ||