Researching Target Markets: Difference between revisions
(definition of w:Market research. It is not quite the same as w:Marketing research) |
(A '''w:time series''' is a sequence of w:data points, measured typically at successive points in time spaced at uniform time intervals.) |
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= Statistical Methods = | = Statistical Methods = | ||
'''[[w:Statistics|Statistics]]''' is the study of the collection, organization, analysis, interpretation and presentation of data. It deals with all aspects of data including the planning of data collection in terms of the design of [[w:statistical survey|survey]]s and [[w:experimental design|experiments]] ( Wikipedia ) | '''[[w:Statistics|Statistics]]''' is the study of the collection, organization, analysis, interpretation and presentation of data. It deals with all aspects of data including the planning of data collection in terms of the design of [[w:statistical survey|survey]]s and [[w:experimental design|experiments]] ( Wikipedia ) | ||
A '''[[w:time series|time series]]''' is a sequence of [[w:data point|data point]]s, measured typically at successive points in time spaced at uniform time intervals. ( Wikipedia ) An example are the ''' closing values over [[w:time|time]] of [[w:stock market index|stock market index]] ( jubo-jubo ) | |||
Revision as of 14:24, 21 January 2014
International Market Research
Week 4 - Introduction
Market research is any organized effort to gather information about target markets or customers. It is a very important component of business strategy. The term is commonly interchanged with marketing research; however, expert practitioners may wish to draw a distinction, in that marketing research is concerned specifically about marketing processes, while market research is concerned specifically with markets. ( Wikipedia )
Marketing research [...] is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. ( Wikipedia )
Statistical Methods
Statistics is the study of the collection, organization, analysis, interpretation and presentation of data. It deals with all aspects of data including the planning of data collection in terms of the design of surveys and experiments ( Wikipedia )
A time series is a sequence of data points, measured typically at successive points in time spaced at uniform time intervals. ( Wikipedia ) An example are the closing values over time of stock market index ( jubo-jubo )