Entering Target Markets: Difference between revisions
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* '''[[w:Foreign direct investment|Foreign direct investment]]''' ('''FDI''') is a direct investment into production or business in a country by an individual or company of another country, either by buying a company in the target country or by expanding operations of an existing business in that country. Foreign direct investment is in contrast to [[w:portfolio investment|portfolio investment]] which is a passive investment in the securities of another country such as [[w:stock|stock]]s and [[w:Bond (finance)|bonds]]. ( Wikipedia ) | * '''[[w:Foreign direct investment|Foreign direct investment]]''' ('''FDI''') is a direct investment into production or business in a country by an individual or company of another country, either by buying a company in the target country or by expanding operations of an existing business in that country. Foreign direct investment is in contrast to [[w:portfolio investment|portfolio investment]] which is a passive investment in the securities of another country such as [[w:stock|stock]]s and [[w:Bond (finance)|bonds]]. ( Wikipedia ) | ||
* In many disciplines a '''[[w:Greenfield_project | * In many disciplines a '''[[w:Greenfield_project|greenfield]]''' is a project that lacks any constraints imposed by prior work. The analogy is to that of construction on greenfield land where there is no need to work within the constrains of existing buildings or infrastructure. ( Wikipedia ) | ||
* A '''[[w:greenfield investment|greenfield investment]]''' is the investment in a manufacturing, office, or other physical commerce-related structure or group of structures in an area where no previous facilities exist. ( Wikipedia ) | |||
Revision as of 17:42, 8 March 2014
Week 4 - Introduction
- A market entry strategy is the planned method of delivering goods or services to a new target market and distributing them there. ( Wikipedia )
- Foreign direct investment (FDI) is a direct investment into production or business in a country by an individual or company of another country, either by buying a company in the target country or by expanding operations of an existing business in that country. Foreign direct investment is in contrast to portfolio investment which is a passive investment in the securities of another country such as stocks and bonds. ( Wikipedia )
- In many disciplines a greenfield is a project that lacks any constraints imposed by prior work. The analogy is to that of construction on greenfield land where there is no need to work within the constrains of existing buildings or infrastructure. ( Wikipedia )
- A greenfield investment is the investment in a manufacturing, office, or other physical commerce-related structure or group of structures in an area where no previous facilities exist. ( Wikipedia )