Nonprofit-markkinointi: Difference between revisions
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* The teacher introduced us to our mission which is to create the following information resources/services for the needs of refugees. ( Opettaja perehdytti meidät tehtäväämme joka on luoda informaatioresursseja pakolaisten tarpeisiin. ) | * The teacher introduced us to our mission which is to create the following information resources/services for the needs of refugees. ( Opettaja perehdytti meidät tehtäväämme joka on luoda informaatioresursseja pakolaisten tarpeisiin. ) | ||
:::#) International video with refugee portrayal | :::#) International video with refugee portrayal | ||
:::#) Information brochure for volunteers | :::#) Information booklet/brochure for volunteers | ||
:::#) Online platform / presence | :::#) Online platform / presence | ||
:::#) International integration approaches | :::#) International integration approaches | ||
Line 38: | Line 38: | ||
=== Planning the video production === | === Planning the video production === | ||
* [[Marketing#Jubo-jubo's review of video editing software|Jubo-jubo's review of video editing software]] - My favorites are naturally the [[Marketing#FOSS and/or run on GNU/Linux video editors|FOSS and/or run on GNU/Linux video editors]]. The only one I have actual hands on experience is '''[[w:kdenlive]]''' which is readily available for all *NIX flavours ( GNU/Linux, OS X, FreeBSD ) | * [[Marketing#Jubo-jubo's review of video editing software|Jubo-jubo's review of video editing software]] - My favorites are naturally the [[Marketing#FOSS and/or run on GNU/Linux video editors|FOSS and/or run on GNU/Linux video editors]]. The only one I have actual hands on experience is '''[[w:kdenlive]]''' which is readily available for all *NIX flavours ( GNU/Linux, OS X, FreeBSD ) | ||
=== Planning the print production === | |||
* [[w:Inkscape]] is the leading [[w:FOSS]] [[w:vector drawing]] program available for [[w:computing platform|all platforms]] | |||
* [[w:GIMP]] ( [[w:GNU Image manipulation program]] ) is the program of choice when you need to do image processing | |||
* [[w:LibreOffice]] is free-er then [[w:OpenOffice]] some say but we all know they both are free-er then Microsoft Office | |||
* Print cost depends on print lot. Painokulut riippuvat painoerästä. | |||
* Full 4-color ( [[w:CMYK]] ) booklet or just covers in color ? ( save money ) | |||
=== Planning the trip to Germany === | === Planning the trip to Germany === |
Revision as of 23:20, 30 January 2015
- Teacher: Pauli Lindström
- Type of course: Free choice studies, Marketing
- Course code: MAR8LH005
Nonprofit-markkinointi - Sessio 1
- The teacher introduced us to our mission which is to create the following information resources/services for the needs of refugees. ( Opettaja perehdytti meidät tehtäväämme joka on luoda informaatioresursseja pakolaisten tarpeisiin. )
- ) International video with refugee portrayal
- ) Information booklet/brochure for volunteers
- ) Online platform / presence
- ) International integration approaches
- Nonprofit-markkinointi course is done as cooperation of
- Haaga-Helia
- Hochschule Augsburg
- Finnish Red Cross - w:Finnish Red Cross and
- German Red Cross - w:German Red Cross
- A refugee ( w:fi:pakolainen ) is a person who is outside their home country because they have suffered (or feared) persecution on account of race, religion, nationality, or political opinion; because they are a member of a persecuted social category of persons; or because they are fleeing a war. Such a person may be called an "asylum seeker" until recognized by the state where they make a claim.[1] ( Wikipedia )
- Pakolainen on yleiskielessä henkilö, joka joutuu syntyperänsä, uskontonsa, mielipiteidensä tms. vuoksi vainoa peläten pakenee vieraaseen maahan.[2]
- Kaikki kotimaastaan paenneet eivät ole pakolaisia. Jotta ihminen määriteltäisiin pakolaiseksi, hänelle on täytynyt myöntää pakolaisen asema eli pakolaisstatus.[3]
- Pakolaisuutta koskee ja sitä määrittelee Geneven pakolaissopimus vuodelta 1951 ja sen pöytäkirja vuodelta 1967.[4]
- Määritelmän mukaan eivät esimerkiksi sota, nälänhätä tai ympäristökatastrofi ole varsinaisesti pakolaiseksi oikeuttavia syitä. Mutta sen sijaan huoltajan puuttuminen; esimerkiksi orpous tai sotaorpous on. Yleissopimuksen mukaan pakolaista ei voida palauttaa maahan, jossa hänen henkeään tai vapauttaan uhataan. ( Wikipedia )
- Pakolaisuutta koskee ja sitä määrittelee Geneven pakolaissopimus vuodelta 1951 ja sen pöytäkirja vuodelta 1967.[4]
- Kaikki kotimaastaan paenneet eivät ole pakolaisia. Jotta ihminen määriteltäisiin pakolaiseksi, hänelle on täytynyt myöntää pakolaisen asema eli pakolaisstatus.[3]
Nonprofit-markkinointi - Sessio 2
Existing resources for the refugees
- Information for refugees @ infopankki.fi
- Finnish Refugee Coucil - Safety Net for unaccompanied asylum seeker children and youth
- Refugee Advice Centre - Legal Office and NGO - information on the asylum seeking process
- Finnish Red Cross - Help for tracing missing family members
- U.S. Commitee for Refugees and Immigrants FAQ
- Support for refugees program of the churches in Tampere ( in Finnish )
Planning the video production
- Jubo-jubo's review of video editing software - My favorites are naturally the FOSS and/or run on GNU/Linux video editors. The only one I have actual hands on experience is w:kdenlive which is readily available for all *NIX flavours ( GNU/Linux, OS X, FreeBSD )
Planning the print production
- w:Inkscape is the leading w:FOSS w:vector drawing program available for all platforms
- w:GIMP ( w:GNU Image manipulation program ) is the program of choice when you need to do image processing
- w:LibreOffice is free-er then w:OpenOffice some say but we all know they both are free-er then Microsoft Office
- Print cost depends on print lot. Painokulut riippuvat painoerästä.
- Full 4-color ( w:CMYK ) booklet or just covers in color ? ( save money )
Planning the trip to Germany
Useful links are:
References
- ↑ "refugee, n.". [[w:Oxford English Dictionary Online|]]. November 2010. Retrieved 23 February 2011.
- ↑ Kielitoimiston sanakirja : pakolainen
- ↑ http://www.ihmisoikeudet.net/index.php?page=geneven-pakolaissopimus
- ↑ Geneven pakolaissopimuksesta ihmisoikeudet.netissä