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Marketing: Difference between revisions
→Strategic Business-to-Business Relationship Management - Session 4: + definition of w:IT portfolio management
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* '''[[w:IT service management|IT service management]]''' refers to the implementation and management of quality [[w:information technology|information technology]] services. IT service management is performed by IT service providers through people, process and information technology. ( Wikipedia ) | * '''[[w:IT service management|IT service management]]''' refers to the implementation and management of quality [[w:information technology|information technology]] services. IT service management is performed by IT service providers through people, process and information technology. ( Wikipedia ) | ||
* '''[[w:IT portfolio management|IT portfolio management]]''' is the application of systematic management to the investments, projects and activities of enterprise [[w:Information Technology|Information Technology]] (IT) departments. ( Wikipedia ) | |||
:::Examples of IT portfolios would be planned initiatives, projects, and ongoing IT services (such as application support). The promise of IT portfolio management is the quantification of previously informal IT efforts, enabling measurement and objective evaluation of investment scenarios. ( Wikipedia ) | |||
=== Further reading === | === Further reading === | ||