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Business-to-Business Selling and Sales Management: Difference between revisions
Business-to-Business Selling and Sales Management (edit)
Revision as of 10:11, 23 January 2015
, 23 January 2015+ definition of w:Sales management
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Course code: MAR3LF003 | Course code: MAR3LF003 | ||
Teacher: Seija Bergström | Teacher: Seija Bergström | ||
== B2B Selling and Sales Management - Session 1 == | == B2B Selling and Sales Management - Session 1 == | ||
* '''[[w:Sales management|Sales management]]''' is a [[w:business|business]] discipline which is focused on the practical application of [[w:sales|sales]] techniques and the management of a firm's [[w:sales operations|sales operations]]. | |||
::: It is an important business function as [[w:Sales (accounting)|net sales]] through the sale of [[w:Product (business)|product]]s and [[w:Service (economics)|services]] and resulting [[w:Profit (economics)|profit]] drive most commercial business. These are also typically the goals and [[w:performance indicator|performance indicator]]s of sales management. ( Wikipedia ) | |||