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Researching Target Markets: Difference between revisions

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= International Market Research =
= International Market Research =
<big>'''[https://en.wikipedia.org/wiki/User:Juxo/Sandbox2 Notes for the Statistical Methods home exam] in Wikipedia space so that infobubbles work.'''</big>
== Week 4 - Introduction ==
== Week 4 - Introduction ==
'''[[w:Market research|Market research]]''' is any organized effort to gather information about [[w:target markets|target markets]] or customers.  It is a very important component of [[w:business strategy|business strategy]]. The term is commonly interchanged with [[w:marketing research|marketing research]]; however, expert practitioners may wish to draw a distinction, in that ''marketing'' research is concerned specifically about marketing processes, while ''market'' research is concerned specifically with markets. ( Wikipedia )
'''[[w:Market research|Market research]]''' is any organized effort to gather information about [[w:target markets|target markets]] or customers.  It is a very important component of [[w:business strategy|business strategy]]. The term is commonly interchanged with [[w:marketing research|marketing research]]; however, expert practitioners may wish to draw a distinction, in that ''marketing'' research is concerned specifically about marketing processes, while ''market'' research is concerned specifically with markets. ( Wikipedia )
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