User:Jukeboksi/JT Foxx Megaspeaker event Helsinki: Difference between revisions

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== Free Megaspeaker event in Helsinki ==
== Free Megaspeaker event in Helsinki ==


Monday 2016-06-27 - Radison
Monday 2016-06-27 at the Radisson Blu Royal Helsinki


=== Why are you looking to become a great speaker? ===
=== Why are you looking to become a great speaker? ===


* Platform ([[w:Platform evangelism]] but not limited to it)
* Platform ([[w:Platform evangelism|Platform evangelism]] but not limited to it)
* Professional ([[w:Consultant]])
* Professional ([[w:Consultant|Consultant]])
*
 


=== Who is JT Foxx? ===
=== Who is JT Foxx? ===
A: Brent Turley


* Serial [[w:Entrepreneurship|entrepreneur]]
* Serial [[w:Entrepreneurship|entrepreneur]]
* International [[w:Public speaking|speaker]]
* International [[w:Public speaking|speaker]]
* [[w:Business consultant|Business consultant]]
* [[w:Business consultant|Business consultant]]
* [[w:Sales]] [[w:Facilitator|trainer]]
* [[w:Sales|Sales]] [[w:Facilitator|trainer]]
* [[w:Recruitment]] [[w:Expert|specialist]]
* [[w:Recruitment|Recruitment]] [[w:Expert|specialist]]
* [[w:Coach (sport)|Sports trainer]]
* [[w:Coach (sport)|Sports trainer]]
* [[w:Coaching|Coach]]
* [[w:Coaching|Coach]]


=== How to make it? ===
=== How to make it? ===
* Employ the '''[[w:Third-party technique]]''' (marketing)
* Employ the '''[[w:Third-party technique|Third-party technique]]''' (marketing)
* Go beyond [[w:Communication]] to '''connecting'''
* Go beyond [[w:Communication|Communication]] to '''connecting'''
* '''[[w:Body language]]''' and vivid '''[[w:intonation (linguistics)]]'''
* '''[[w:Body language|Body language]]''' and vivid '''[[w:intonation (linguistics)|intonation]]'''
* Employ '''entertrainment''' (portemanteau of [[w:entertainment]] and training) to retain audience interest.
* Employ '''entertrainment''' (portemanteau of [[w:entertainment|entertainment]] and training) to retain audience interest.
* '''[[w:Branding]]''' is important - [[w:Personal branding]] and [[w:Brand management]]
* '''[[w:Branding|Branding]]''' is important - [[w:Personal branding|Personal branding]] and [[w:Brand management|Brand management]]
* Do an '''annual [[w:Convention (meeting)|event]]'''
* It is about '''[[w:Closing (sales)|closing the sale]]'''
* Think [[w:Monetization|Monetization]]


=== Types of speaking ===
=== Types of speaking ===
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* '''Education'''
* '''Education'''
* '''Platform speaking''' is the most profitable speaking arrangement
* '''Platform speaking''' is the most profitable speaking arrangement
=== Tips for successful speaking ===
* Front-end-model
* 90-minute preview
* 12-o-clock or 6-o-clock event. Investors at 12, wage laborers at 6
* Best days to do a preview are Tuesday, Wednesday, Thursday and Saturday
* [[w:Situation awareness|Situation awareness]]
* Solve problems
* Make yourself valuable
* [[w:Mission statement|Mission]] -> [[w:Vision|Vision]] -> [[w:Culture|Culture]]
* You should have approx 15 [[w:marketing|marketing]] triggers in your speech
* 40% of speaking is the fundamentals and 60% is coaching and branding
* If someone else sells you it is more convincing than if you try to do it yourself
* [[w:Pricing|Pricing]] psychology is important
=== Event formats ===
* 90-minute preview model
* 3 hour preview
* One day event
* 2 day event
* [[w:Promoter (entertainment)|Promoter]] does [[w:Promotion (marketing)|Promotion]] and takes approx. 50% of the revenue to cover his costs and make a profit.
=== Securing an audience ===
* Registration (1100 for this event)
* Confirmation (682)
* Show-up (282)
=== Pricing speaking events ===
* Free event (show up usually 16-18% of confirmed)
* For charge event (show up 10-20% of confirmed)
* [[w:Freemium|Freemium]]
=== Levels ===
* [[w:Expert|Specialist]] and [[w:generalist|generalist]]
* Speaker and coach authority
* Speaker and coach [[w:celebrity|celebrity]]
* Celebrity authority
=== On branding ===
* [[w:Brand awareness|Brand awareness]]
* [[w:Brand preference|Brand preference]]
* [[w:Brand ambassador|Brand ambassador]] (brand advocacy)
* Brand insistence
=== JT's tips for making a biography video ===
# Best moment in your life
# Worst moment of your life
# What other say about you
# Vision – Where you are going next?
# Have other people describe you in one word
# Close with coming the full circle
=== Planning your slides ===
* Starting slide with your authority title. Make it good but realistic.
* Show results
* Utilize [[w:Fan loyalty#Brand Association|brand association]]
* Mission by story
* Content slide - either a chart or other graphic
* Issue a challenge
* The "but"-slide
* What is holding you back?
* Do you want my help?
=== See also ===
* [[w:Celebrity branding|Celebrity branding]]
=== External links ===
* [http://jtfoxx.com/ JT Foxx'es official website]
* [http://jtfoxxblog.com/ JT Foxx'es blog]
* [http://jtfoxxfamilyreunion.com/ JT Foxx Family Reunion] an annual happening
* http://millionaireunderdog.com/ JT Foxx'es biography video
* [https://twitter.com/jtfoxx @jtfoxx on twitter]
* [https://www.facebook.com/JTFoxxFanPage/ JT Foxx Fan Page on Facebook]
=== Other services ===
* http://internetjock.com/ quality voice overs on a budget
* https://www.fiverr.com/ - various services for $5