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Target Economic Regions: Difference between revisions
→Week 2 - Reputation, image and brand: + The 3 Ts: w:tolerance, w:technology and w:talent + tweaking
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*'''[[w:Cees van Riel|Cornelis Bernardus Maria (Cees) van Riel]]''' (born June 15, 1951) is a Dutch [[w:organizational theorist|organizational theorist]], consultant, and Professor of Corporate Communication at [[w:Rotterdam School of Management|Rotterdam School of Management]] and Director of the Corporate Communication Centre at the [[w:Erasmus University|Erasmus University]], known for his work in the area of corporate communication and reputation management. ( Wikipedia ) | *'''[[w:Cees van Riel|Cornelis Bernardus Maria (Cees) van Riel]]''' (born June 15, 1951) is a Dutch [[w:organizational theorist|organizational theorist]], consultant, and Professor of Corporate Communication at [[w:Rotterdam School of Management|Rotterdam School of Management]] and Director of the Corporate Communication Centre at the [[w:Erasmus University|Erasmus University]], known for his work in the area of corporate communication and reputation management. ( Wikipedia ) | ||
::: He is most known for her work on the [[w:Cees van Riel#Work|RepTrak Model and RepTrak Alignment Monitor]]. | ::: He is most known for her work on the '''[[w:Cees van Riel#Work|RepTrak Model and RepTrak Alignment Monitor]]'''. | ||
::: Van Riel co-founded [http://www.reputationinstitute.com/ | ::: Van Riel co-founded '''[http://www.reputationinstitute.com/ The Reputation Institute]''' in 1997. | ||
* The '''[[w:country-of-origin effect|country-of-origin effect]]''' (COE), also known as the '''made-in image''' and the '''nationality bias''',is a psychological effect describing how consumers' attitudes, perceptions and purchasing decisions are influenced by products' [[w:Country of Origin Labeling|country of origin labeling]]. ( Wikipedia ) | * The '''[[w:country-of-origin effect|country-of-origin effect]]''' (COE), also known as the '''made-in image''' and the '''nationality bias''', is a psychological effect describing how consumers' attitudes, perceptions and purchasing decisions are influenced by products' [[w:Country of Origin Labeling|country of origin labeling]]. ( Wikipedia ) | ||
* '''[[w:Country of origin|Country of origin]]''' ('''COO'''), is the [[w:sovereign state|country]] of [[w:manufacture|manufacture]], production, or growth where an [[w:merchandise|article]] or product comes from. There are differing [[w:rules of origin|rules of origin]] under various national laws and international treaties. ( Wikipedia ) | * '''[[w:Country of origin|Country of origin]]''' ('''COO'''), is the [[w:sovereign state|country]] of [[w:manufacture|manufacture]], production, or growth where an [[w:merchandise|article]] or product comes from. There are differing [[w:rules of origin|rules of origin]] under various national laws and international treaties. ( Wikipedia ) | ||
* '''[[w:Rules of origin|Rules of origin]]''' are used to determine the [[w:country of origin|country of origin]] of a product for purposes of [[w:international trade|international trade]]. ( Wikipedia ) | * '''[[w:Rules of origin|Rules of origin]]''' are used to determine the [[w:country of origin|country of origin]] of a product for purposes of [[w:international trade|international trade]]. ( Wikipedia ) | ||
* The '''3 Ts''': [[w:tolerance|tolerance]], [[w:technology|technology]] and [[w:talent|talent]] ( Teacher ) | |||