Page history
2 April 2020
16 December 2016
17 March 2015
10 March 2015
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: + definition of w:touchpoint + Lasses advice to maximize the toucpoints + agree
+712
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: + definition of w:podcast
+418
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing
+118
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: Lasse uses http://www.powtoon.com/ - Create animated videos and presentations
+83
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: Lasse uses w:Jing (software), a w:screencasting w:computer program
+981
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: + definition of w:Online advertising
+558
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: + definition of w:landing page
+481
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: + Types of [marketing] videos according to Lasse Rouhiainen: Tutorial, testimonial, product and story
+143
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: w:sociology of the Internet
+520
→Creative Corporate and Marketing Communication - Session 5 - Digital marketing: + w:Social media marketing
+470
→Creative Corporate and Marketing Communication: + definition of w:Digital marketing
+451
24 February 2015
→Creative Corporate and Marketing Communication - Session 4 - Branding: + definition of w:Brand management
+601
→Creative Corporate and Marketing Communication - Session 4 - Branding: + w:Co-creation
+443
→Creative Corporate and Marketing Communication - Session 4 - Branding: + brand identity vs. brand image + w:Co-branding + w:Brand alliances
+1,837
Creative Corporate and Marketing Communication - Session 4 - Branding
+88
8 February 2015
indenting
+2
→Successful Event - Presentation on customer experience management - Key definitions: + another definition for w:experience design
+527
→Successful Event - Presentation on customer experience management - Technological solutions: + definition of w:issue tracking system
+356
→Successful Event - Presentation on customer experience management: + reworking the order of introductions to key terminology
−135
definition of w:advertising as a quote to the start of the article
+814
→Successful Event - Presentation on customer experience management: duplicating some info as quotes
+938
→Successful Event - Presentation on customer experience management: arranging content under logical headings
+198
→Successful Event - Presentation on customer experience management: + definition of w:Business process management
+1,219
7 February 2015
+ definition of w:Customer feedback management services a crucial component in total overall consumer experience
+977
expanding on goals of w:Customer experience systems
+493
+ definition of w:Customer satisfaction research
+252
+ definition of w:Customer satisfaction
+738
no edit summary
m+14
tweaking w:Customer experience systems to clarify that these are for w:Telephone company i.e. telephony w:service provider
+72
+ definition of w:Touchpoint
+526
including material for Wikipedia on experience design in the commercial context
+829
+ definition of w:Customer experience systems
+336
+ definition of w:Customer experience transformation
+286
→Successful Event: + definition of w:Customer experience
+726
5 February 2015
→Read more on marketing:: + w:Category:Types of branding
+35
→Successful Event: Planning the programme for an event
+124
→Successful Event: Session 3
+134
4 February 2015
+ definition of w:Guerrilla marketing
+707
+ starting on week 3
+97
+ Expanding on w:marketing mix + expansion to 7 p's from 4 p's + 2 refs
+847
3 February 2015
sourcing better new definition for w:marketing strategy + 2 sources
+156
→Customer oriented operations planning (marketing): fixing headings
+4
moving own quote to user page
−195
Making the heading Session 2 to be Autumn/Spring class neutral
+3
+ defintion of w:Viral marketing + tweaks + 0 references
+741
w:K-factor (marketing) + 1 source
+206